Starter Black Label Teams Up with Coca-Cola for a Collegiate Inspired Capsule Collection

Starter, the premium athletic brand established in 1971 and owned by Iconix Brand Group, Inc., is introducing a collegiate-inspired collection in collaboration with Coca-Cola. Football-focused campaigns from the Coca-Cola archives served as the main source of inspiration for the new capsule, which features a retro aesthetic and athletic silhouettes. The assortment blends the heritage of […]

Read more
coke-1

News