Month: March 2016
“Like millions of Americans, I grew up with ‘Peanuts.’ But I never outgrew it.”
-Barack Obama
The 25th volume of “The Complete Peanuts” featuring an intro by President Obama is set for release this May and is the last in a series of hardcover books reprinting every daily and Sunday strip of the iconic series that appeared from 1950 to 2000. The volume covers Jan. 1, 1999 through February 13, 2000 when the final Peanuts comic strip was published the day after the death of its creator Charles M. Schulz. Click here for a more in depth backstory in The New York Times on this special tribute.
Strawberry Shortcake’s Berry Bitty Adventures, the children’s TV series that originally aired in the U.S. on Discovery Family (previously the Hub), has a new home on Latin America television. Brazilian broadcaster TV Cultura will begin airing the series on March 28th on a daily basis. Strawberry Shortcake is a favorite in Brazil, where she is known as Moranguinho. TV Cultura is the latest TV broadcaster to offer Strawberry Shortcake programming, which currently airs in over 100 markets on broadcasters such as Minika in Turkey, Russia’s Carousel, and Australia’s Network 10.
Iconix Brand Group Sells Luxury Brand Badgley Mischka
NEW YORK, March 2, 2016 /PRNewswire/ — Iconix Brand Group, Inc. (Nasdaq: ICON) (“Iconix” or the “Company”) today announced that it has sold the rights to the Badgley Mischka IP to Titan Industries, Inc. (“Titan”) in partnership with the brand’s founders, Mark Badgley and James Mischka, and the apparel licensee MJCLK LLC for $16 million in cash.
Iconix acquired the Badgley Mischka IP in 2004, and the Company has decided to sell the brand since the time and resources required to properly support it are not in line with the rest of the Iconix portfolio. Today, Iconix has a portfolio of over 30 brands, and the Company is focused on those brands that generate significant volume through both direct-to-retail relationships and global networks.
Peter Cuneo, Chairman and Interim CEO of Iconix, commented, “As part of the comprehensive review that we have been conducting over the past several months, we have been evaluating each brand in the portfolio and have been identifying where our time and resources are best spent. Badgley Mischka is a strong brand, and we believe it is in good hands with Mark, James, and Titan. However, we felt that it was in the best interest of our Company to divest this non-core asset and allocate our resources to our larger volume, higher margin brands. We expect to continue to evaluate opportunities to further rationalize the portfolio and maximize shareholder value.” Read more here.