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It began on the streets, on train cars, on the brick facades of cities across the globe. The world became a blank canvas for individuals, rebels, artists to speak their mind, expose their truth, unleash their creativity and de-face the status quo. Through all the noise, one symbol swelled to represent all… The Ecko Rhino – The Original Street Art Brand.

Founded in 1993 by Marc Ecko, the original rhino is a brand that stands for both the untamed spirit and the limitless power of the herd. From a garage in New Jersey, he redefined graffiti, using his own “tag” to pierce through the mainstream, emblazoning the rhino across products and across the globe. Today, Ecko appeals to a global mix of cultures and free thinkers.

  • Celebrating 30th Anniversary in 2023
  • Men and boys, 4-35
  • Product categories include apparel, footwear, headwear, loungewear, underwear, hosiery, eyewear, luggage, fragrance, electronics and home
  • US distribution includes Macy’s, Dillard’s, Amazon, Specialty Stores and Ecko.com
  • Distribution in Canada, Latin America, UK, Europe, India, SE Asia, Japan, Israel and Australia